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“The brand of The League is really for these ambitious driven, young professionals that want to date other ambitious, driven young professionals,” explained Amanda Bradford, founder of The League. Instead, young professionals looking for a suitable mate are flocking to apps like The League and syncing their Linked In profile in the hopes that their resumes will help seal the deal and find them someone special.
According to Bradford, the recipe for getting into The League is not “cut and dry”.
He, too, likes that his dating profile on The League looks more professional and that he is able to connect with other hard-working people his age. “We really believe that people know what they want and we let them be picky and have high standards,” Bradford told the Guardian. We don’t see a ton of users doing that – probably about 10% or so do have strong preferences around ethnicity.” According to her, the members will first be showed matches that fit their preferences, “but once they run out of those matches, then we will show them everyone. Ratcliffe said that he did not use the ethnicity filter.
“I think that’s absurd and ridiculous, but as an African American woman in the dating pool, it would be nice to know that someone I was matched with doesn’t not like black girls,” said White.
“Users are getting that true sense of who someone is through a highly accountable and trustworthy network.” In addition to Be Linked, there are apps for those looking for an even more niche dating app than The League.
Among them is Luxy, self-described as Tinder without the poor people.
She had no control over who could view her profile, including potential business connections, bosses and coworkers.